Proven tips for blog posts that convert
– OptinMonsterAre your blog posts not converting as well as you’d like them to? Want to know the secrets of how to write a blog post that converts? In this article, we’ll share some tips that will help you write a post that gets clicks and sales.
Know your audience
MonsterInsights is the best Google Analytics tool for WordPress
- Turns complicated website data into simple reports that are easy to understand
- Gives insights into who your audience is and where they are coming from
- Helps you understand what is working and what needs to improve
- Shows which search terms get the most clicks and impressions
Add a clear call-to-action
Whether it’s to ask your readers to leave a comment, share your blog post, follow you on social media, or purchase your product, make sure you clearly state what you’d like them to do
- If your content is stellar, most readers will be thrilled to share it.
- And if your product is awesome, most people will be happy to buy it.
Set Up Recent Activity Notifications
Another great way to increase conversions on your blog posts is by using social proof like recent activity popups.
- Social proof uses the fear of missing out (FOMO)
- It also builds trust and confidence in visitors
- Use TrustPulse to create and customize non-intrusive popups
Send Blog Post Web Notifications
Push notifications are the best way to rekindle a visitor’s interest and bring them back to your site.
- Use PushEngage
- There’s no need for an email address or phone number, so it’s easier to get more subscribers
- You can also create and send your own custom notifications
Add Images
Captivating images can help boost engagement.
- Stock photos are great, but they aren’t personal. Use royalty-free images to create custom images for your featured image, or use Shutterstock to create interesting images to break up the text in your article.
Write Compelling Headlines
Your blog post title is crucial for the success of that article.
- Use a built-in headline analyzer tool like MonsterInsights to rate your copy on a scale of 1 to 100. It will make sure you’re writing the most clickable and SEO-friendly headlines that bring in more traffic.
Optimize for SEO
If you want to maximize your SEO ranking, then you should optimize your blog post for important SEO ranking factors
- Tools like All in One SEO can help
- Actionable checklist to optimize each page
- Detailed content and readability analysis
- Easily add SEO elements like meta title, description, and focused keywords
- Add XML sitemaps and schema markups to improve SEO rankings
- Competitor analysis to outrank the competition
- Integrate with other tools and social media platforms
Set Up an Exit-Intent® Campaign
75% of visitors who leave your site will never return so you only get one chance to convert them before they leave
- OptinMonster lets you create conversion campaigns such as lightbox popups, slide-ins, notification bars, banners, and scroll boxes
- 100+ readymade templates
- Drag and drop visual builder
- 9 different popup types
- Tons of targeting options
- Analytics and insights to improve campaigns
Add Subheadings and Shorter Paragraphs to Break up the Page
Anything you can do to make it easy on the user’s eyes is going to help them read your blog post.
- Use shorter paragraphs to help your readers work their way through your post.
Use Bullet Points
Bullet lists are easy to skim through and highlight the best information
- Express clear benefits
- Keep bullets symmetrical
- Avoid bullet clutter
- People don’t come to blog posts for leisure reading. They want specific information and don’t want to work to get it
