Imagine running a business without a Customer Support Virtual Assistant (VA). Sounds challenging, right? Let's delve into the potential pitfalls and the five significant ways your enterprise could suffer without this crucial support system.
Customer service is an umbrella function covering two other types of customer service:
Customer care and customer support
- While all three client-centric processes focus on assisting customers, the interactions differ
- As a startup founder or small-business entrepreneur, you can maximize customer service by outsourcing it and hiring a customer support virtual assistant.
Customer Experience Insights
You lose out on customer experience insights that a professional and experienced customer support virtual assistant can offer
- They provide data-driven customer perceptions-data you can use to improve your company’s products, services, promotions, and overall goals
You lose focus on high-value and income-generating activities
If your work calendar is full of tasks that experts can do instead, then these tasks become distractions that only waste your time
Customer churn
Retaining loyal clients is more affordable than attracting new customers
- Even when your business’ customer retention increases by as little as 5%, your profit can go up by at least 25%.
- By not investing in customer support, especially an on-demand virtual staff that can provide extra support quickly, you won’t be able to address all of your customers’ concerns promptly. Unmet expectations lead to unhappy customer experiences, discouraging your patrons from coming back and supporting your business.
You may experience solopreneur burnout
The sooner you turn over your customer support channels to a customer support virtual assistant, the sooner you don’t burn out by constantly responding to customer queries day in, day out.
- Leave customer service to experienced customer service representatives and customer support staff.
Your brand’s image, reputation, and competitive edge suffer
Customers use multiple support channels to contact businesses. They also like to get in touch whenever it’s convenient for them.
- When any helpful customer support is not available at the point of contact, customers can share their frustrations on social media and tag your brand.
- You risk losing business as soon as a negative review or comment gets posted online.