Unearth the intriguing history and cultural significance of the Coca Leaf and Kola Nut. Discover their uses, benefits, and the role they play in shaping societies. Let's delve into the fascinating world of these two remarkable plants.
The Story of Coca-Cola
It all started in a lab
- John S. Pemberton, an Atlanta pharmacist, first cooked up Coke-Cola as a tonic for common ailments
- He based it on cocaine from the coca leaf and caffeine-rich extracts of the kola nut
- The drink was sampled for five cents a glass as a soda fountain drink and averaged nine drinks per day
- Who could have predicted the potential of the beverage he created and sold the rights of his business gradually
- Just prior to his death, he made his last sale: to an Atlanta businessman
Our Increase: We Rise By Lifting Others (Social Responsibility)
Coca-Cola introduced Coke Zero, its zero-calorie soft drink, in 2005
- Joined the Business Leaders Initiative on Human rights in 2007
- Today, the Corporation gives back, understands, and projects social responsibility
- The Coke-Cola Foundation has awarded more than $1 billion in grants to support community initiatives around the world
- Dedicates a share of its earnings and profit to building society, giving back and touching lives
The Dawn Of A New Era
Coca-Cola was first trademarked in 1893 under the name “Coca-Cola”
- Sales increased over a period of 100 years from 9,000 gallons to 370,887 gallons
- The company diversified its packaging and distribution after World War II
- Introduced its first lemon-lime drink in 1961
- Entered the citrus juice market with the purchase of Minute Maid
The Different Faces of Coca Cola
Coca-Cola has long since added to its long list of beverages and cool fruit juices and remains at the top of every occasion list; from events to parties, to get-togethers, even friendly hangouts.
- The Asia-marketed “Qoo” children’s fruit drink, Powerade sports drink, and Dasani bottled water have all been added to the list of products sold by the company over the years.
- In addition, the company acquired root beer in the United States, Inca Kola in Peru, Maaza, Thums Up and Limca in India, Cadbury Schweppes Beverages in the U.S., and Powerade in the USA.