Unraveling the intricate, making the complex simple - it's an art mastered by experts. Let's delve into their minds, understand their strategies, and learn how they transform convoluted concepts into digestible knowledge. Prepare to be enlightened.

Javier Bajer is a cultural architect and a pioneer of leadership performance and cultural change

He helps organizations and cities change old habits, allowing their strategies to work.

  • Culture is the sum of all the conversations in a given business (or a family, church, city, and even country).

Don’t say what you want to say, say what your audience needs to hear

Focusing on what the audience needs – what matters to them – is a guaranteed way to make a message simpler

  • At the heart of my presentation is a simple idea…’ Whatever ends up in the ‘…’ is usually clear, simple, and relevant, and if you use that as the ‘anchor’ for your message, then you’ll find it easy to keep it simple

Change those conversations and you’ll change the culture

Changing does not take time

  • Humans don’t change because we tell them to
  • Change takes courage
  • Acknowledge the coherence between processes, tools, ways of working, policies, reward strategies, formal and informal comms, budgets, priorities, plans, strategies, practices, etc.

Yanis Varoufakis

Writing in accessible language, Yanis applies the same tone to his speeches, helping even beginners get to grips with some of the most complex economic theory and policy.

  • Three quick and simple techniques he uses to keep the message as simple as possible
  • Ask the question: ‘What do I want my audience to do at the end of my presentation?’
  • Focusing on action forces him to simplify his message
  • If a message is not clear, the audience cannot act on it

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