Former Microsoft executive Jenni Flinders discusses the importance of personal branding.

Using her personal experience, she provides insights on how to build an authentic personal brand that can set you apart from others.

The power of first impressions

First impressions can significantly influence personal and professional relationships.

They form the initial intellectual, visual, and emotional impression people have of you, making it essential to present your best self.

You have to start doing this, you have to start living it. And I mean really living it because the more you practice, the better your ability is going to get to tell your story. – Jenni Flinders

The essence of personal branding

Your personal brand is more than just a first impression.

It represents your passions, attributes, and how you are perceived by others.

It can differentiate you from others, sell your skills, and set you apart in your field.