Anytime somebody forgets to pay me, I can’t write an email saying, ‘Hello, where is my money?’ What I can do though is write an email that says, ‘Hey, you’re a great audience. Thank you for having me. P.S. That last invoice wasn’t paid yet. Smiley.’ And that always gets the job done. – Guy Katz
Guy Katz, a Professor for International Management & Leadership, shares the recipe of how to write awesome emails. Research shows that each of us gets up to 120 emails per day, but we only open 34% of them. By learning just a few basic methods, you can optimize your day and make sure your emails hit the spot, and maybe more importantly: even have fun while writing them.
Table of Contents
- The significance of every email
- Crafting an effective subject line
- Adding emotion to emails
- The importance of brevity
- The power of using names
- The formula for an effective email
- Balancing quantity and quality
- Making the last impression count
- Personalizing emails
- Strategic use of gratitude
- Improving goodbye emails
- The effect of a misspelled name
The significance of every email
Emails are an integral part of daily communication, and their impact should not be underestimated.
Research indicates that a staggering 300 billion emails are sent daily, with each office worker receiving around 121 emails per day.
Therefore, the quality of an email is crucial as it can leave a lasting impression on the recipient.
Crafting an effective subject line
The subject line serves as the first impression of an email and plays a crucial role in whether the email will be opened or not.
A compelling subject line should include a call to action, be concise, and indicate a connection to the receiver.
