Masters of Scale by Reid Hoffman – Personal brand power: Tyra Banks

To succeed in business, you need to strut your stuff with a personal brand that supports your career, wherever it may lead. No one represents this better than Tyra Banks.

As a model, a producer, and an entrepreneur, Tyra has forged a personal brand that helped her make big pivots, building fame, wealth, and impact. Think of a personal brand as a promise to a solution – bringing everyone, from customers to investors, a clear picture of who you are and what you bring to the table.

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