Sorry, Purpose Doesn’t Work. Unless You Do This

Sorry, Purpose Doesn’t Work. Unless You Do This

Unraveling the enigma of purpose, we often stumble upon the realization that it's not a magic wand. It demands more than mere identification. Let's delve into the intricacies of making purpose work, and the pivotal role you play in this process.

How to realize its promise

Purpose has value only when you use it as a guide and a litmus test for daily decision-making at every level across the span of the organization.

Make it Hit Home

To truly have impact, purpose must be ever-present and central to daily decision making at every level of the organization.

Make it doable

The power in purpose lies in its actual use

Co-create It

The most powerful way to make purpose useable, understandable, and accessible is to co-create it.

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