The Creativity Myth of Entrepreneurship and What Really Matters to Grow

The Creativity Myth of Entrepreneurship and What Really Matters to Grow

In entrepreneurship, we often put the creative genius up on a pedestal; the person who saw the world differently, brought about change, and is the subject of admiration and legend everywhere. However, true creatives struggle more than their more traditional entrepreneurial counterparts. Creativity isn’t always a good thing.

Powerful ideas aren’t enough to build a business

Even combining the idea and working insane hours to make it a reality isn’t enough

Don’t write people off as being ‘unable’ to understand your vision

Most of the people who get written off as not understanding the big picture would probably be supporters of the idea

True creative genius is in how the idea is communicated

Focus on how you can communicate and show the idea visually to people in a better way

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