What is the essence of product management?

What is the essence of product management?

The real essence of this job is that you wake up on behalf of someone else to solve a problem for them. – Christian Idiodi

Christian Idiodi, a partner at Silicon Valley Product Group, delves into the intricacies of product management.

He explores the negative perception surrounding product managers and proposes ways to rectify it. He also highlights the four key attributes of a product manager’s role: value, usability, viability, and feasibility.

Table of Contents

  1. Addressing Negative Perception
  2. Four Cornerstones of Product Management
  3. Importance of Trust Building
  4. Value Creation is Key
  5. Leveraging Reference Customers
  6. Achieving Product-Market Fit
  7. Learning from Past Experiences
  8. Importance of Coaching
  9. The Power of Validation
  10. Recognizing Limitations
  11. Value of Practice Arenas
  12. The Essence of Product Management

Addressing Negative Perception

Product managers often face negative perceptions within their organizations due to misunderstandings about their role.

By demonstrating deep knowledge about customers, data, industry, business and the product itself, they can earn trust and redefine these perceptions.

🚀
Read Big Ideas from this + 100,000 of world's best books, videos and podcasts in BigIdeas app (for free!)

➡️ Download: Android, iOS

Be the smartest thinker in the room. Grow daily with #BigIdeas App!

Four Cornerstones of Product Management

The four crucial attributes of a product manager’s job are value creation (ensuring products bring value to customers), usability (making sure products are user-friendly), viability (confirming products are financially feasible for the organization), and feasibility (verifying that the technical aspects of the product are achievable).

Get in