Why does experiencing ‘flow’ feel so good? A communication scientist explains

Why does experiencing ‘flow’ feel so good? A communication scientist explains

Ever wondered why being 'in the zone' feels incredibly satisfying? A communication scientist unravels the mystery behind the euphoria of 'flow', a state of deep focus and immersion. Prepare to delve into the science of this fascinating psychological phenomenon.

Flow is the “secret to happiness”

Flow is a state of “optimal experience” that each of us can incorporate into our everyday lives

Why is it good to feel flow?

It can help people pursue their long-term goals

What is your brain doing during flow?

Researchers have been studying flow for nearly 50 years, but only recently have they begun to decipher what is going on in the brain during flow

What it is like to be in flow?

People often say flow is like “being in the zone.” Psychologists Jeanne Nakamura and Csíkszentmihályi describe it as something more

What more can the brain tell us?

Right now, researchers do not know how brain responses associated with flow contribute to well-being.

What causes flow?

Flow occurs when a task’s challenge is balanced with one’s skill

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